Fashion Targets Breast Cancer

Celebrating 10 years of fashion, passion and the fight against breast cancer, the Fashion Targets Breast Cancer 10 Year Anniversary Collection has 10 pieces including the limited-edition sequined tee modeled by Patti Hansen, and daughters Theodora and Alexandra.

Available exclusively at Joe Fresh®, the collection also includes six women’s coloured t-shirts, two men’s t-shirts and a classic black tote bag.

Remind all the women in your life to “target” their breast health and help Rethink Breast Cancer raise funds for their education, research and supportive care programs by purchasing and wearing one of the collection items proudly.

All proceeds from the Fashion Targets Breast Cancer 10 Year Anniversary Collection are donated to Rethink.

Thank You For Showing Your Support

Hundreds of Canadians across the country wore their Fashion Targets Breast Cancer apparel proudly on Fashion Targets Friday, May 27th, 2011!

Like us on Facebook for sweepstakes, behind-the-scenes & more!

The Fashion Targets Breast Cancer name and logo are licensed by the Council of Fashion Designers of America/CFDA Foundation, Inc., USA.


I need it now

Find a Joe Fresh location near you to buy the 2011 Fashion Targets Breast Cancer Collection.

Win it

Thank you to all those who entered to win a girls getaway for 2 to Toronto including a $1,500 Joe Fresh shopping spree and tickets to attend a Rethink Breast Cancer event!

Throughout the month of May, check in at any one of the participating Joe Fresh stores on Facebook Places and Joe Fresh will donate $1 to Rethink (up to $20,000). Users must log in via touch phone to access the Facebook Places
Charity Deal.