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Shop For Rethink

Shop For Rethink

Retail Therapy

Go shopping! It’s guilt-free when you’re supporting Rethink Breast Cancer and its partners.

Thank you to our 2017 Partners and all of their support of Rethink. 2018 Support begins now!


Gémeaux is inspired by the power of female sexuality and the liberation of women from misogynistic social constraints. The Gémeaux gal is unapologetic of her female edge and dresses to show it. We believe that liberation is and should be defined by each woman herself. Vive la femme! From April 1, 2018 to March 15, 2019, 10$ from every purchase of a Gémeaux hoodie will be donated to Rethink, with a minimum donation of $2,500. 

Click HERE to shop.

Rethink’s 2017 Breast Cancer Awareness Month Partners


H&M has produced a limited edition collection of unisex t-shirts to help spread breast awareness and fundraise for Rethink. 100% of proceeds from t-shirt sales will donated to Rethink Breast Cancer. These tees will support a new young adult breast education campaign at In addition, through the month of October, they will be asking customers to make a donation at the register by rounding up their purchase price to the nearest dollar, or to a specific amount of the customer’s choosing, with a minimum donation of $5,000.

8008135 tees only sold in select H&M Canada stores.

Click HERE to locate a store.


Throughout the month of October, Smythe will donate $50 from every Duchess blazer sold to Rethink Breast Cancer, with a minimum donation of $15,000. The Duchess blazer is Smythe’s famed one button, single-breasted blazer with cut-out back vent in symbolic pink.

Smythe Dutchess Blazer, $595.

Click HERE to shop the collection.


Introduced in Canada in 2014, teapigs was created in England 10 years ago by two passionate tea lovers who met working at a large tea company. After spending years learning about (and drinking) tea, they realized there was an incredible world of quality teas out there that simply weren’t getting the attention they deserve. From there, teapigs was born. $1 from every teapigs box sold in October and November will go to Rethink Breast Cancer.

teapigs, $9.99

Click here to shop.


100% of the sales of the Aerie’s Take Care of Your Girls tee will be donated to Rethink Breast Cancer for the month of October, with a minimum donation of $5,000 with a maximum of $50,000. On September 28, Aerie Canada stores will also donate 5% of all in-store sales to Rethink.

Aerie Take Care of Your Girls Tee, $29.95

Click HERE to buy.

Kitchen Stuff Plus

For the fourth year running, all customers shopping at Kitchen Stuff Plus throughout the month of October, will be given the option of rounding up their purchase to the nearest dollar, or making a donation of their choice to help support Rethink. Kitchen Stuff Plus will make a minimum donation of $10,000.

Find store locations here.

Calligaris Furniture – Toronto Store

The Saint Tropez chair features a polycarbonate shell enriched with a quilted relief effect. The curved surface is extremely ergonomic, while a hint of armrest enhances the experience. The refined shape and selection of elegant finishes make the Saint Tropez a perfect fit for a sophisticated — yet playful — environment. 100% of the proceeds from sales (to a maximum of 50 units) will be donated to Rethink Breast Cancer, between October 1st, 2017 and September 30th, 2018.

Calligaras Saint Tropez chair, $500.00

Click here to shop now.

Apollo Tools

Precision Tools Pink Tool Kits by Apollo: A fun, versatile array of tools for small household projects. Featuring a charming pink color scheme and a rugged carrying case, this tidy, multipurpose kit is ideal for a wide variety of general household projects. Available year-round at Canadian Tire stores across Canada. $1.00 from every kit sold with be donated to Rethink Breast Cancer.

Precision Tools Pink Tool Kits by Apollo, $39.99 and up.

Buy at Canadian Tire stores or online: 39 piece kit and 135 piece kit

Harley – Davidson 

Inspired by the countless riders and passengers we have met on the road who have been affected by breast cancer, pink label gear and apparel were developed with one purpose: to make sure that no one ‘rides’ alone. 3% of all proceeds (minimum of $10,000) will be donated to Rethink Breast Cancer. Available year-round at participating authorized Harley-Davidson Retailers across Canada.

Harley-Davidson Pink Label Collection, from $26.00 to $497.00.

Click HERE to view the collection.


During the month of October Ardene will donate 100% of the net profits from all product sold with the Ardene Foundation x Barbie merchandise. Products range from cozy furry Barbie PJs set to a classic Barbie Hoodie, with a minimum donation of $5,000 to maximum of $10,000.

Ardene X Barbie collection, $19.50 to $39.50.

Click HERE to shop.

Saks Fifth Avenue

2017 Key To The Cure t-shirt. The design will be available for purchase from Oct. 1 through Oct. 31 at all Saks Fifth Avenue locations in the U.S. and Canada as well as on One hundred percent of proceeds from the $45 t-shirt will be donated to twelve local cancer charities. In Canada, Rethink Breast Cancer has been selected for 2017.

Key To The Cure T-shirt, $45.

Click HERE to shop.


Through October 2017 Knixwear will donate 5% from the sale of the Rose gold Evolution bras to Rethink Breast Cancer, with a minimum donation of $5,000 to a maximum donation of $10,000. The Evolution 8-in-1 uses molded, wire-free construction to support your unique shape with no pinching or pulling, and our 4-way stretch, Italian-made performance fabric naturally wicks away moisture and odor.

Click HERE to shop.


Beautiful lips for a great cause In October, EOS will donate 100% of proceeds from its lip balms in shades of the Breast Cancer Awareness’ signature pink. The donation will be made to Rethink Breast Cancer to benefit breast cancer research and prevention in Canada. Available at Shoppers Drug Mart, London Drugs and The North West Company.

Click HERE to find a location

Sweet Jesus

Enjoy the new speciality flavour created to support Rethink: Cherry Cheesecake with cream cheese icing, flaky pie crust, and lotus cookie crumbs topped with cherry sauce. $1 from cones sold at John Street and Eglinton Ave Toronto locations throughout October will be donated back to Rethink, with a minimum donation of $5,000.

Click HERE to find a participating location.

Indeed Labs

Founded in 2010 and famous for bringing the very first blurring cream to the world, Nanoblur, Indeed Labs™ is a Canadian brand with global distribution. Indeed Labs™ is proud to support Rethink breast cancer by donating 20% of total sales from their Hydraluron line during breast cancer awareness month, with a minimum donation of $5,000.

Click HERE to shop.

Caryl Baker Visage

From September 25 to October 29, Caryl Baker Visage is partnering with Rethink Breast Cancer, to raise awareness through our Raise A Brow For The Cause campaign. A percentage of all brow services and product proceeds will help fund a $5,000 donation to Rethink.

Caryl Baker Visage Services: Services from $5 to $36

Click HERE to shop.

Panera Bread

Cookies for Breast Cancer’, ‘Buy one to support a pair” 10 cents from all cookies sold during the month of October will be donated to Rethink Breast Cancer. Panera Bread will also be hosting a 100% proceeds day on October 20, 2017, part of a minimum $5,000 donation.

Click HERE to find a location.

Jenny Bird

Leading Canadian jewelry designer, Jenny Bird is an unstoppable force in the fashion world; she is a natural creative with an intuitive sense for trends and eye for beauty. Her modern jewelry is refreshingly affordable, and strikes a balance of being strong and edgy, yet feminine. Through October 2017, will donate $10 from every order will be donated back to Rethink Breast Cancer.

Click HERE to shop.

Gee Beauty

Gee Beauty will donate 10% of all lip product (lipstick + lipgloss) sales in October to Rethink! Plus they will add $1 for everyone who shares a photo with the hashtag #GeeKissesForACause, with a minimum donation of $2,500.

Click HERE to shop.

Gorgeous You

Gorgeous You is an online retailer servicing women living with cancer. Their mission is to provide functional AND fashionable choices for women not wishing to sacrifice their femininity and dignity during this time. Throughout the month of October, Gorgeous You will donate 10% of the sales from their featured bras (Pocketed Plunge in blush, Sophia Wireless Mastectomy bra in peony, the Amelia-Marie Mastectomy Bra and Alejandra Bra in blush) with a minimum donation of $2,500.

Click HERE to shop.

Her Majesty’s Pleasure

Enjoy pink manicures, pedicures and cocktails from 10am to 6pm on October 10, 2017 for Her Majesty’s Pleasure Rethink Pink Day. Plus, they’re keeping their doors open late for an exciting after hours’ mix and mingle cocktail party. Everyone is invited to join as they raise awareness during Breast Cancer Month. After costs, all proceeds will be donated to Rethink Breast Cancer, with a minimum donation of $2,500.

Click HERE for their location.